October is National Book Month, and Pizza Hut is celebrating the occasion in style. They’ll be giving away one million free pizzas throughout October as a way of marking the 40th anniversary of the Book It! Program.
Pizza Hut launched the reading incentive Book It! in 1984, in the hope they’ll ignite a passion for reading in millions of children. Four decades down the road, 70 million children discovered the magic of reading thanks to this program, and the fast-food chain decided to celebrate the big anniversary.
“I’m incredibly proud of what the BOOK IT! program has achieved over the past four decades. As we’re celebrating 40 years, we’re excited to invite readers of all ages to rediscover the joy of reading – one book (and pizza) at a time,” said Carl Loredo, Pizza Hut’s president for the United States in a press release.
Pizza Hut will be giving away one million free personal pan pizzas throughout the month of October, but there are a few steps you’ll have to follow to get your hands on one of them. The free six-inch pizzas are only available when ordering online with the promo code “BOOKIT40”, and you’ll have to spend at least $8 on your order to qualify for this offer.
