Borgs Are the Latest TikTok Drink Trend Leaving Everyone Puzzled

gallon jugs
Image by Leslie Anneliese from Pixabay

TikTok trends have always been a mixed bag—some of them can be pretty fun, while others should be avoided at all costs. Borgs are the latest drink craze taking this social media platform by storm, but what are they all about and should you give them a try?

Borg stands for “blackout rage gallon” and this beverage experienced a huge boom on TikTok after becoming a drink of choice at many college parties. It’s been hailed as a hangover-proof party staple, but the fact it’s heavily associated with binge drinking makes it pretty clear it’s not one of the trends worth endorsing.

@bellaaalonzo How to make a BORG that actually tastes good (heart attack in a jug) happy snow day! #snowday #darty #borg #celsiuslivefit #utaustin #atx ♬ original sound – 🔔uh

Borgs are usually made inside a plastic gallon container, with a half-gallon of water, a half-gallon of vodka, a caffeinated flavor enhancer, and electrolytes. As this trend gained popularity, TikTok users added other ingredients to their drinks and came up with new punny names for their borgs.

Experts are pretty divided when it comes to the ups and downs of borgs and how they compare to other forms of binge drinking. Some believe they are an effective harm-reduction strategy and a good way to stay hydrated, while others point out they contain a substantial amount of alcohol and can lead to uncontrolled drinking.

@erin.monroe_ Replying to @yodster42 #borg #genz #millennial #harmreduction #foryou ♬ Aesthetic – Tollan Kim