When it comes to breakfast, some people choose cereal, others go for eggs, but the truly smart ones know that waffles are the way to go! And, since 1953, it’s been super simple to make the anytime treat, thanks to frozen Eggos.
The frozen waffles from Kellogg’s come in a variety of flavors, ranging from chocolate chip to blueberry and apple cinnamon. Now, Eggos are inspiring the flavor of something else.
In light of the holiday season rearing towards us, Kellogg’s has launched “Eggo Nog”, which is a cleverly-named take on the boozy beverage that is traditionally had at Christmas. The creamy liqueur has been made in partnership with Sugarlands Distilling Co. based in Tennessee and possesses deep flavors of churned cream, cinnamon, and nutmeg.
“We had an idea based on what we’d heard from parents, about this ‘Me Time’ that they have at night where they’re eating Eggo waffles,” stated Joe Beauprez, Marketing Director at Eggo. “Instead of it being the kids in the morning around the table, it was them at night having a toasted waffle. They’d put a scoop of ice cream on it or drizzle it with chocolate sauce, and we thought that was interesting. We started to think about how we could elevate that occasion in a way that’s for the parents.“
Eggo Nog will be available in select retailers nationwide for the duration of the holiday season. Somebody tell Eleven!
