M&M’s newest flavor is here to provide the coffee fix we need. Who needs to order a caramel cold brew when M&M’s can provide all that and chocolate?
M&M’S Caramel Cold Brew has been described as “a delicious combination of smooth, robust coffee flavor and sweet, chewy caramel, covered in classic M&M’S milk chocolate and wrapped in a colorful, candy shell.” It will follow the chocolate company’s limited-edition Espresso flavor for the holiday season but will become M&M’s first permanent coffee-flavored product.
“More and more coffee drinkers are exploring new flavor combinations, with cold brew ranking as one of Gen Z’s most purchased drinks,” explained Allison Miazga-Bedrick, Senior Marketing Director at Mars Wrigley. “Mars’ M&M’s brand decided to tap into the booming cold brew coffee scene and pair it with a confectionary favorite — caramel. The result? A fun twist to an on-trend favorite that delivers an exceptional coffee flavor experience, all within a classic bag of M&M’S — perfect to enjoy on the go while catching up with friends or sharing a taste of the M&M’S Caramel Cold Brew candies to make new ones.“
The new flavor will be in stores from February 2023, so if eating M&Ms for breakfast is your guilty pleasure, at least now you can get your coffee, too!
